Kristina Raines & AJWP!

Ahem, ahem, is this thing on?  Ladies and gentleman, I am proud to announce that the AJW Team returned victorious from the 2010 Event Solutions Conference & Tradeshow!  It was held at the Paris Hotel in VEGAS BABY! (Can you really say Las Vegas without the “baby”?!?!) While there was nothing shy about Kristina’s outfit, she IS shy about her achievements. Reminds me of this equally shy Peruvian chef I know…. 🙂 Anyway, one of the week’s highlights was the Event Solutions & CATIE Awards Gala, where we took home two gorgeous trophies that evening!


Ms. Kristina Raines, who is responsible for our Creative Media Marketing, won Event Solutions Spotlight Award for Marketing Professional of the year!  A tremendous achievement, we congratulate her heartily on her success!  Kristina has been a driving force behind the new face of A Joy Wallace Catering, and it’s great to see her work rewarded at a national level.

Here’s a shot of her back at the table after her speech.  Much to her embarrassment, all of us on the east coast keep messaging her our individual “Congratulations!”, and her Blackberry was blowing up.  And yours truly actually called. Oops! :-) 

Our second award of the evening paid a credit to Kristina again, as we won the CATIE Award under the category of Best Marketing Collateral for “A Taste of Joy: An Artist’s Paint Box”.  The concept was to introduce potential new clients to the flavors of A Joy Wallace Catering in the form of an Artist’s Paint Box.  Paint Jars were filled with colorful spreads, honey and marmalades. Each jar labeled and branded with the Joy Wallace Logo. Petite paint brushes wrapped in Joy Wallace ribbon were provided for each sauce but for a quick dip Chef Elgin baked Homemade Grissini coated in Fleur de Sel.     As with all of the Joy Wallace marketing campaigns our creativity is inspired by a message.  The attached card read “We invite you to paint your palette with the kaleidoscope of flavors that is A Taste of Joy.”

Congrats again to Kristina, and a special thank you to her partner in crime/man behind the lens, Ryan Oswald (Event Graphics) for his amazing graphic design, photography abilities and overall comedic take on life. He makes her job, (and our job), a pleasure! 

Great work team! 🙂